A Digital Strategist, Writer, Cooking enthusiast & a Curious Soul.
CV
Professional Summary
Imagine an engineer's precision, an event manager's flair, and a digital strategist's creativity fused into one professional with 7 years of experience in Direct, Digital, and Event Marketing Strategy. I excel in crafting innovative strategies that blend traditional and digital realms, driving impactful results. Ready to bring my unique skills to your team and make a difference in your organization's success.
Skills
Content Strategy Writing Campaign Management Branding
Social Media Events Content Creative Initiatives
Work Experience
2021-Present
Founder(Solopreneur)
The Yellow Silhouette
SMM & Performance Marketing Projects for various brands and startups. Planning & Execution of 5 years of the global event "India Energy Forum" as the assistant strategist & operations head. Generated a total revenue of 10 lac from the above projects for The Yellow Silhouette.
2023-2023
Manager Marketing
Uniqus Business Ventures Private Limited
Crafted Marketing & Sales strategies. Oversaw Design, Copywriting, Social Media, Website & App design. Executed Direct & Digital campaigns. Developed product logic & catalog. Designed in-house labels and collaterals. Conducted Market Research.
2022-2022
Head of Marketing
Swish Digi Technology Pvt. Ltd. (Only One Software)
Heading India, Sri Lanka & Saudi Arabia Markets, Secondary Market Research, and Developing strategies for Direct, Digital & on-ground activation campaigns and Sales funnels increased sales by 45% in Q2. Managing Design and Content and working on branding
2021-2021
Digital Marketing Executive
KLPTA BUSINESS SOLUTIONS PVT. LTD.
Managing Client & Inhouse Digital Strategy & Execution, Creation & Curation of Copy, Campaign Strategy & Management.
2017-2021
Strategic Account Planner
ACQUIST MARKETING & INFORMATION SOLUTIONS PVT. LTD.
Project Research & Strategy, Digital Strategy & Execution, Creation & Curation of Creatives & Copy, Event Management & Planning for Client & In-house Events. , Client Servicing, lead generation projects for arts, media & technology firms.
2017-2017
Intern - Events and PR
SAEE - SINGAPORE ACADEMY OF EDUCATIONAL EXCELLENCE (MEDIA DIV. )
PR & Sponsor, Marketing, Pre Event Rehearsals, Main event scheduling and operations, Post Event PR
Education
2013-2017
NIIT UNIVERSITY
B.Tech, Computer Science Engineering, Cyber Security Spc.
Specializations
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Prompt Engineering
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Campaign Strategy
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Expertise in Facebook, Instagram & LinkedIn Ads.
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Research (Primary & Secondary)
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Event Strategy & Operations
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Expertise in Canva & Wix
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Photography
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Photo, Video & Sound Editing
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Content Curation